Scientists from from Colombia, Rockefeller and Stanford Universities, believe they have discovered a gene that significantly impacts hair growth as well as hair follicle miniaturization; the phenomenon that is the cornerstone of male and female pattern baldness.
The gene identified is named APCDD1 (adenomatosis polyposis down-regulated 1), and was found in patients suffering with hereditary hypotrichosis simplex, a condition that usually presents itself in childhood. Hereditary hypotrichosis simplex is a rare autosomal dominant form of hair loss characterized by hair miniaturization, a process in which the hair follicle actually shrinks and normal thick terminal hair is gradually replaced with fine, velus hair.
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A devastated 19 year old administrative assistant says that her hair literally broke off at the roots after using Pantene Pro-V shampoo. According to Sophie Peppercorn of Perbourough, England, her hair fell out in clumps after only one application of the celebrity endorsed product, and has received very little support from Procter and Gamble, the makers of Pantene. Miss Peppercorn wept as she described to reporters what happened. “As I showered the bubbles from my hair I could feel a lot of it in my hands,” she said.



